Exponential Influence Designing Distracted Customers PDF B1828281d

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Exponential Influence: Designing Digital Habits That Engage Distracted Customers PDF




by Adrian C. Ott : Exponential Influence: Designing Digital Habits That Engage Distracted Customers

ISBN : #0986030627 | Date : 2015-07-01

Description :

PDF-804b6 | Everyone knows that repetition forms habits. But did you know that repetition KILLS digital habits? Digital Habits are powerful and different. They also create a unique competitive advantage for market leaders like Google. Your customers are more distracted and less loyal than ever in today’s time-starved, always-connected economy. Digital Habits integrate human neuroscience with the latest t… Exponential Influence: Designing Digital Habits That Engage Distracted Customers


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[Pub.34ATI] Exponential Influence: Designing Digital Habits That Engage Distracted Customers PDF | by Adrian C. Ott


Exponential Influence: Designing Digital Habits That Engage Distracted Customers by by Adrian C. Ott

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Business Planning Guide David Bangs PDF Fd2f0a0eb

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The Business Planning Guide PDF




by David H. Bangs : The Business Planning Guide

ISBN : #079315409X | Date : 2002-06-15

Description :

PDF-655e8 | David H. “Andy” Bangs, Jr., is a longtime entrepreneur, founder of Upstart Publishing Company, bestselling author, and former banker. Calling himself “Writer, Sailor, Appreciator” (not necessarily in that order), Bangs’s genial insights on building businesses have made him one of the most sought-after experts on business planning. From his home base on the coast of New England, he has p… The Business Planning Guide


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The Business Planning Guide by by David H. Bangs

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Customers Keeps Powerful Strategies Friends PDF 57d2ac938

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Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever PDF




by Lois K. Geller : Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever

ISBN : #1580625614 | Date : 2001-12

Description :

PDF-e54e9 | Today’s retail marketplace is a vast sea of products, services, and wannabe brands. But even the catchiest slogans and biggest selections won’t capture the buyer’s loyalty if they don’t establish a personal “connection.” And there’s no closer connection than friendship. Author and entrepreneur Lois K. Geller has found a surefire way to raise your brand above the others. Her philosophy – so sim… Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever


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[Pub.50Ctu] Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever PDF | by Lois K. Geller


Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever by by Lois K. Geller

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Customer Sense Senses Influence Behavior PDF D92744a87

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Customer Sense: How the 5 Senses Influence Buying Behavior PDF




by Aradhna Krishna : Customer Sense: How the 5 Senses Influence Buying Behavior

ISBN : #023034173X | Date : 2013-03-13

Description :

PDF-8ae51 | An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Customer Sense describes how managers can use this knowledge to improve packaging, branding, and advertising to captivate the consumer’s senses…. Customer Sense: How the 5 Senses Influence Buying Behavior


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[Pub.63mHS] Customer Sense: How the 5 Senses Influence Buying Behavior PDF | by Aradhna Krishna


Customer Sense: How the 5 Senses Influence Buying Behavior by by Aradhna Krishna

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Big Book Marketing Anthony Bennett PDF D2af9b53f

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The Big Book of Marketing PDF




by Anthony G. Bennett : The Big Book of Marketing

ISBN : #0071621253 | Date : 2010-01-11

Description :

PDF-d5079 | “A real world tool for helping develop effective marketing strategies and plans.” — Dennis Dunlap, Chief Executive Officer, American Marketing Association “For beginners and professionals in search of answers.” — Stephen Joel Trachtenberg, President Emeritus and University Professor of Public Service, The George Washington University “A ‘must read’ for every business major and corporate execut… The Big Book of Marketing


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The Big Book of Marketing by by Anthony G. Bennett

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Selling Professional Services Fortune Billion Dollar PDF 234a0809c

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Selling Professional Services to the Fortune 500: How to Win in the Billion-Dollar Market of Strategy Consulting, Technology Solutions, and … (Marketing/Sales/Advertising & Promotion) PDF




by Gary S. Luefschuetz : Selling Professional Services to the Fortune 500: How to Win in the Billion-Dollar Market of Strategy Consulting, Technology Solutions, and … (Marketing/Sales/Advertising & Promotion)

ISBN : #0071622829 | Date : 2010-02-10

Description :

PDF-dc04b | The secrets to grabbing your share of an $800 billion market! “A recommended read for anyone in line-management or businessdevelopment roles, whether selling to the Fortune 500 or public sector. The book imparts commonsense information presented in a way that is easy to relate to and is useable.” Lisa Daniels, Vice President, SAIC “A great play-by-play on how to enter and succeed in the p… Selling Professional Services to the Fortune 500: How to Win in the Billion-Dollar Market of Strategy Consulting, Technology Solutions, and … (Marketing/Sales/Advertising & Promotion)


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Market Value Process Bridging Shareholder PDF 245afb7ac

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The Market Value Process: Bridging Customer & Shareholder Value PDF




by Alan S. Cleland : The Market Value Process: Bridging Customer & Shareholder Value

ISBN : #0787902756 | Date : 1996-08-14

Description :

PDF-1fed5 | Discover a unique, cross-functional approach to developing strategy Earn the loyalty of your customers and the allegiance of your shareholders at the same time. The Market Value Process provides a groundbreaking, practical approach to linking customer and shareholder value in a marketplace where price-cutting is king. It details a twelve-step framework for determining how well customer needs are … The Market Value Process: Bridging Customer & Shareholder Value


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[Pub.06OYQ] The Market Value Process: Bridging Customer & Shareholder Value PDF | by Alan S. Cleland


The Market Value Process: Bridging Customer & Shareholder Value by by Alan S. Cleland

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Integrated Marketing Communication Creative Implementation PDF 016d7973d

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Integrated Marketing Communication: Creative Strategy from Idea to Implementation PDF




by Robyn Blakeman : Integrated Marketing Communication: Creative Strategy from Idea to Implementation

ISBN : #1442221224 | Date : 2014-07-10

Description :

PDF-84f5d | Now in its second edition, this comprehensive text offers a classroom-tested, step-by-step approach to the creative processes and strategies for effective IMC. It also details changes in traditional advertising and marketing principles. Blakeman covers key areas, from marketing plans, branding/positioning, and creative briefs to copywriting, design, and considerations for each major media format. … Integrated Marketing Communication: Creative Strategy from Idea to Implementation


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Integrated Marketing Communication: Creative Strategy from Idea to Implementation by by Robyn Blakeman

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What Makes Winning Brands Different PDF 5b3424cce

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What Makes Winning Brands Different: The Hidden Method Behind the World’s Most Successful Brands PDF




by Andreas Buchholz : What Makes Winning Brands Different: The Hidden Method Behind the World’s Most Successful Brands

ISBN : #0471720259 | Date : 2000-01-15

Description :

PDF-82cde | This book increases advertising effectiveness through lessons drawn from the bestselling brands of the world. Analyzing over 500 extremely effective campaigns, the authors extract the underlying strategies and psychological approaches which made them successful and combine them into a proven program for readers to apply to their own brands. The result is a practical toolkit featuring 60 precise te… What Makes Winning Brands Different: The Hidden Method Behind the World’s Most Successful Brands


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[Pub.65QUn] What Makes Winning Brands Different: The Hidden Method Behind the World’s Most Successful Brands PDF | by Andreas Buchholz


What Makes Winning Brands Different: The Hidden Method Behind the World’s Most Successful Brands by by Andreas Buchholz

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Sales Strategies Negotiating Winning Corporate PDF C0b2dcfab

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Sales Strategies: Negotiating and Winning Corporate Deals PDF




by Chris Newby : Sales Strategies: Negotiating and Winning Corporate Deals

ISBN : #0749427736 | Date : 1998-12-01

Description :

PDF-bdfa6 | With a foreword by John Botten, Commercial Director of IBM United Kingdom Ltd…. Sales Strategies: Negotiating and Winning Corporate Deals


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Sales Strategies: Negotiating and Winning Corporate Deals by by Chris Newby

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